If I were tasked with measuring the success of LinkedIn Jobs, I would consider the following:
1) Possible purposes and drawbacks:
Possible purposes of LinkedIn Jobs:
Connecting job seekers with job opportunities and helping them find a job that matches their skills and experience
Assisting recruiters and companies in finding qualified candidates for their open positions
Generating revenue for LinkedIn through job postings and premium features for recruiters and companies
Possible drawbacks of LinkedIn Jobs:
Potential for spam or irrelevant job postings to clutter the platform
Potential for candidates to be overlooked or passed over due to a lack of diversity in the candidate pool
Competing with other job search platforms and facing market saturation
2) Success Metrics, Counter metrics, and Ecosystem Metrics:
Success Metrics:
Number of job postings on the platform
Number of job applications submitted through LinkedIn Jobs
Time to fill for job openings posted on LinkedIn compared to industry averages
Counter Metrics:
Number of job postings that are spam or irrelevant to job seekers
Low Job Matching Rate
Ecosystem Metrics:
Number of active job seekers on LinkedIn
Number of active recruiters and companies using LinkedIn for recruiting
Percentage of users who report success in finding a job through LinkedIn Jobs
Overall, measuring the success of LinkedIn Jobs would require a balance of considering the purpose and drawbacks of the platform, as well as utilizing success, counter, and ecosystem metrics to get a comprehensive understanding of the platform's impact.